Just when you thought Kevin Butler was done, the Playstation VP of Everything is back with a flaming crossbow to launch the Playstation’s new “Long Live Play” ad campaign. After months of inactivity and a week of selling quality carpet for Economy Flooring, it’s great to see KB dawn his blue shirt once again and bring some much needed humour to the gaming industry.
Long Live Play will replace Sony’s extremely successful It Only Does Everything campaign which in my humble opinion has ended too soon. I can’t wait to see more Kevin Butler ads in the future, that handsome devil couldn’t sell sand to a pyramid!
