Platinum

Tatsuya Minami Talks About Platinum’s Poor Sales

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President of Platinum Games Tatsuya Minami has critiqued his own companies performance over the past few years and has outlined Platinum’s plans and aims for the future, in an interview with Polygon.

Firstly Minami gave a frank and honest rating of Platinum Games, “Whether we’ve sold as well as we would have liked, or whether the company has the amount of money that everybody would love to have in the company, I think I’d probably rate it as a C or even a D.”

Speaking solely on Bayonetta’s performance at sales, “We were hoping it was going to do a little bit better than that, though you can’t put it all on the game itself. I think there were a lot of issues with when it came out, the kind of marketing behind it.”

Finally, Minami points out areas where the company aims to improve in the future, “Now we’re trying to expand and focus more outward and think about gamers worldwide. But when you think about what global success really means, that means we need to be selling more titles. Our games need to sell more copies.”

Platinum Games definitely deserve any praise they get with crazy titles like Madworld, Bayonetta, Vanquish, Metal Gear Rising, Anarchy Reigns. Even if you don’t like the games themselves you can still appreciate that Platinum are pushing the boundaries of how humorous and self aware videogames can be. Hopefully the sales do puck up as I’m sure most people would like Platinum to stick around for a very long time.

Let me know in the comments what you think of Miniami’s interview and whether you think Platinum deserve what they’re getting at the moment.

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