With gamers analyzing the Wii U through sceptical eyes, it’s apparent that many have shrugged off the new console as another ‘casual gamer’ device. It’s not surprising either, since the Wii had taken on a strong path to cater to amateur gamers.
With the Wii’s obsolete originality (cue in the PlayStation Move and the Xbox Kinect), the Wii U will be setting a new category for console-gaming once again.
Unlike the Wii’s marketing strategy, however, Nintendo is in hopes of regaining the ‘hardcore gamer’ audience once again with the Wii U – bringing in realism, adult-oriented gameplay, and cool online capabilities.
But dedicated game-enthusiasts may still be a bit hesitant to lighten up to the Wii U.
Ubisoft’s EMEA MD Alain Corre is pretty optimistic though.
“We are playing both fields because we think it will appeal to the family the way the Wii did, and start to please the hardcore gamers too.”
ORLY?
Corre’s statement shows promise though, since Ubisoft will be introducing many games for the Wii U, including Assassin’s Creed, Rayman, and Zombi U. But it’s also wise to recount the days when Metroid and Zelda were promised to change the Wii’s gamer audience as well.
For now, we’ll just ponder and stay suspicious.
