AMC is set to reopen some of its theaters within the upcoming week, and to celebrate the occasion for people who want to attend, they are rolling back prices to the 1920s.
Titled Movies in 2020 at 1920 Prices promotion, it will be in effect when the first wave of more than 100 AMC theaters reopen on August 20th, and for that one day, all tickets at AMC will be 15 cents (plus sales tax).
Adam Aron, CEO and President of AMC Theaters, stated:
We are thrilled to once again open our doors to American moviegoers who are looking for an opportunity to get out of their houses and apartments and escape into the magic of the movies. As our guests return on our first day of resumed operations on August 20, we invite them to join us in celebrating a return to the movies, and in celebrating 100 years of AMC making smiles happen with movies at 1920 prices of only 15 cents each.
But wait, there’s more!
After the one day 15 cent event they will also bring back older films to theaters, and when those return they will only be $5 a ticket, a promotion that will run through the end of October.
The $5 movies will include Inception‘s 10th Anniversary event, films like Black Panther, Back To The Future, Ghostbusters, Grease, and Star Wars: Episode V – The Empire Strikes Back. Fans who attend these will also be able to score regular popcorn, Coca-Cola Freestyle drinks, KidsPacks, and more for $5 to go with their movie.
The first phase of a full reopening, will see AMC hoping to have two-thirds of its U.S. theaters open in time for Tenet’s September 3rd release. The New Mutants will open shortly before this goal, releasing on August 28th.
When AMC opens theaters this month, capacity will be “significantly reduced” to comply with social distancing, the company says. AMC Theaters allows patrons to remove masks inside the auditorium.