Today Sony unveiled the opening of a new lounge inside their NYC headquarters. The lounge will be filled with Playstation products of course, along with playable demos. The lineup will be Killzone 3, Motorstorm, and GT5 demos that the world has yet to see. So if your in the NYC area or plan on visiting add this to your list of things to do.
Tomorrow will however be the big launch event for the lounge. If you show up, you’ll have a photo-op with Sackboy, t-shirts, and raffles for a free Move bundle. I think this is a great move for the upcoming holidays. Companies usually do something called pop up shops, which are temporary stores set up to sell products for a season. EA has done this with its Active games franchise. Sony is however going for something a bit more permanent.
Location: 550 Madison Ave, NYC